Ready to spend timeless hours creating another social profile with groups and learn a new interface? i.e. anyone looking for a google+ invite? #googleplus #google+ #ihatehashtags
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Category Archives: anticipatory web
grabbit’s on gitHub http://ht.ly/5msNb
grabbit’s on gitHub http://ht.ly/5msNb run with it 
Like this:
Social Circulation
How To Create a Webzine by Compiling Your Twitter and Facebook Worlds
This is an excellent way. This site is really intuitive, very easy. You can pick a few keywords or tags and publish the content each day (or twice a day, or weekly). Readers can view the information is a relatively well formatted zine style. Click on mine to check it out. If you subscribe, you’ll follow updates from me plus, all of the people I follow. Paper.li creates it for you automatically.
Focused Content
I put this together in less than 10 minutes and I’m sure you can do it too. I hadn’t seen the site before. My focus for this site was an experiment for “new energy”, and related aspects: like “#windpower”. If you view it, you’ll notice, #windpower is now a menu item. Click through to read content tagged wind power. Easy to read, huh? This is a nice way to further open your social imprint.
This is an easy add on for any newspaper site, but it also serves the interests of a citizen journalist who simply want to tie Twitter and Facebook together in a nice tidy webzine. Webzines were popular in the 80′s 90′s. Well, the 80′s 90′s are back.
[*I am corrected by a loyal Twitter friend, webzines were really more in the 1990's.... and I agree. In 1994, I took a Basic programming class in high school, but the course was limited to programming principles. In retrospect this was probably a big reason I ended up in a profession marketing technology. A couple of years later I was learning Pascal from a local community college (making up for high school science credits). As proof of the web's embryonic state, the course was available via television but I thought that was pretty cool, and much preferred to sitting next to the distractions of being in class.
Last night on the news, I saw a piece on computer-based distance learning programs. They were highlighting a family home schooling their 3 children. I have also seen these programs, especially for math, being used in public and private schools. Teachers have to be excited about this, because it places some of the responsibility back on the student and parent where it should be. Parents must be excited because they have a window into what and how the student is really learning.]
Like this:
SEO and Article Farming: An Update
The SEO honeymoon is over.
Eric Schmidt himself admits other sites are doing admirable things to be found online.
Are you of the opinion that article farming is the next best way of building links and gearing traffic to your web pages? It WAS a valid (though tedious) trend of augmenting SEO campaigns until Google updated its search algorithm to limit the impact of article marketing!
Due to article farming, relevant results had almost become a needle in a haystack. Users had to sift through multiple result pages, only to find regurgitated junk. Google needed to clean its SEO landscape if it had hopes of surviving the competition unleashed by Yahoo! and Bing. This search engine giant responded with an update that changes all article marketing rules.
Quality Metrics Have Been Upped
The SEO campaigns that survived, did it solely on spins and extensive submission to hundreds of article directories. The change will give top priority to brands. Now the thrust will be on high-quality content. Therefore, webmasters should concentrate more on:
- Becoming an industry expert or authority in their niche. The quality of the content should be made very high. If such content cannot be written in-house, it can easily be outsourced.
- Restructure the importance of article directories in online marketing strategies. Reduce publishing content on article directories; keep more content on their web sites.
- Attain more natural link progression, rather than quick, paid links. An effective method can be to interact with audiences on niche forums, sell ideas and bring them to the site.
- Social media integration. Google has already started giving importance to social media content in its search algorithm. Thus, social media, now, will have dual benefits. It will help in direct customer engagement and indirectly, increasing search ranking.
- Create mechanisms to track metrics from your search results. O-p-t-i-m-i-z-e.
So, content will continue its reign as the king. However, for a bigger impact, webmasters should aim at creating an authoritative presence.
Social life in a petri dish
I’ve spent the past three months thinking about life sciences, and it’s place on the web. Business social networks are forming and growing each day, and with it comes the need for valuable, meaningful, and useful, relevant resources.
There are communities, for sure, and forums too (which I despise), that try to offer industry news, or white papers, or groups which quickly grow to sizes hard to keep up with, it’s hard to cull through all the updates to find something you need.
Twitter offers lists, which are great for reading a certain group or subsection of people interested in something, but they are hardly two-way conversations. Twitter I see more of a “find out about new software”, “find a good video link”, or receive an “unmanageable amount of inline and inbox spam”.
Facebook offers groups and pages, not regularly attended by any group of people though of course it is a community — but I don’t think of it as a place to meet professionals, especially if they’ve seen my Facebook page, a mix of my personal and professional life, scattered with pleas for response from companies I was frustrated with, a string of pages set up for places I’ve consulted or worked for.
LinkedIn, though 10th in line for popularity of social networks in the U.S. (Marketing Charts, 12/10) is the closest thing I’ve found to finding serious professionals, those who could mentor or further your career. In only a handful of the top segments in life sciences, there are 3 million LinkedIn members.
Which is why the company I’m consulting for, Executive Mindshare, partnered with LinkedIn when we released a site this past December called BioMindshare. Industry thought leaders and quality curated content, with the promise of premium services like reports, event coverage and recruiting coming online this year.
In the meantime, I can assure you though my research, that life sciences, biotechnology, and similar industries are growing fast. For those looking for a job in this field, I’ve brought along a list of science jobs I found through one of my groups on LinkedIn (also if you’d like to connect with me on LinkedIn, my email address is lisa@communicate.io). You can also follow me on Twitter or add me on Facebook.
Science Jobs from LinkedIn:
Academia Jobs: http://www.linkedin.com/groups?mostPopular=&gid=3704584
Analytical Chemists: http://www.linkedin.com/groups?mostPopular=&gid=2119465
Biochemistry: http://www.linkedin.com/groups?mostPopular=&gid=2119484
Clinical Research: http://www.linkedin.com/groups?mostPopular=&gid=2105081
Cosmetic Science: http://www.linkedin.com/groups?mostPopular=&gid=3411042
Chemical Engineers: http://www.linkedin.com/groups?mostPopular=&gid=3150497
Dental: http://www.linkedin.com/groups?mostPopular=&gid=3411411
Engineering: http://www.linkedin.com/groups?mostPopular=&gid=2449309
Finance: http://www.linkedin.com/groups?mostPopular=&gid=2428987
Freelance Jobs: http://www.linkedin.com/groups?mostPopular=&gid=3704789
Hospital: http://www.linkedin.com/groups?mostPopular=&gid=2118586
Health Economics: http://www.linkedin.com/groups?mostPopular=&gid=2105103
Internship Jobs: http://www.linkedin.com/groups?mostPopular=&gid=3704733
IT & Computer Science: http://www.linkedin.com/groups?mostPopular=&gid=2428898
Laboratory Jobs: http://www.linkedin.com/groups?mostPopular=&gid=2105093
Lab Technician Jobs: http://www.linkedin.com/groups?mostPopular=&gid=3704701
Logistics & Supply Chain: http://www.linkedin.com/groups?mostPopular=&gid=3493102
Marketing & Med Comms: http://www.linkedin.com/groups?mostPopular=&gid=2105009
Medical Devices: http://www.linkedin.com/groups?mostPopular=&gid=3493389
Medical Engineering: http://www.linkedin.com/groups?mostPopular=&gid=3492475
Medical Information & Drug Safety: http://www.linkedin.com/groups?mostPopular=&gid=2105197
Manufacturing: http://www.linkedin.com/groups?mostPopular=&gid=2105110
Medical Writing: http://www.linkedin.com/groups?mostPopular=&gid=2104990
Microbiology: http://www.linkedin.com/groups?mostPopular=&gid=2119480
Molecular Biology: http://www.linkedin.com/groups?mostPopular=&gid=2119492
NGO & Charity Jobs: http://www.linkedin.com/groups?mostPopular=&gid=3704569
Nursing: http://www.linkedin.com/groups?mostPopular=&gid=2118972
Organic Chemists: http://www.linkedin.com/groups?mostPopular=&gid=2119473
Part Time Jobs: http://www.linkedin.com/groups?mostPopular=&gid=3704714
Pharmacology: http://www.linkedin.com/groups?mostPopular=&gid=2119518
Pharmacy: http://www.linkedin.com/groups?mostPopular=&gid=2119506
Physicians: http://www.linkedin.com/groups?about=&gid=2118944&trk=anet_ug_grppro
Quality Assurance: http://www.linkedin.com/groups?mostPopular=&gid=2105043
Regulatory Affairs: http://www.linkedin.com/groups?mostPopular=&gid=2105043
Sales (Medical/Pharma): http://www.linkedin.com/groups?mostPopular=&gid=2105057
Sales (Science): http://www.linkedin.com/groups?mostPopular=&gid=2119498
Statisticians: http://www.linkedin.com/groups?mostPopular=&gid=2119515
Toxicology: http://www.linkedin.com/groups?mostPopular=&gid=2119518
Translator Jobs Network: http://www.linkedin.com/groups?mostPopular=&gid=3704670
Happy hunting and happy new year!
Lisa
