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Shifting the Paradigm Summit at Esalen Oct. 9-14th

esalen

Digital Raign and Wisdompreneurs presents a VR-focused event centered on entrepreneurship and wisdom practices in this week long immersion.

More on the experience:
http://www.digitalraign.com/wp-esalen

This is an industry immersive with multifaceted components including: thought leadership & network expansion, a lab to bring ideas and impact initiatives to life, an invitation into balance and self-care and an exploration regarding the reality revolution and the fundamentals of this exploding industry.

Here is a look at some of the content programming we are looking to design into the experience:

•          Mechanics of an Empathy Engine

•          Perspective: Diversity & Women’s Influence

•          Sound crafting for emotional engagement 

•          Consciousness Expanded: Neuroscience & Behavior Change

•          Cause: Social Impact & 4Good Initiatives for Global Challenges

•          The Coming Experience Economy 

•          Exponential Tech Convergence

•          Culture Creation 

•          Virtual Worlds

•          Nature of Reality 

•          Paint the Future: Ignite Talks

•          Unconference

Here’s who’s said yes to co-creating the experience: Walter Greenleaf of Stanford Virtual Human Interaction Lab, Lucy Caldwell of Silicon Valley Social Venture Fund, Toshi Anders Hoo of Institute for the Future, Erika Barraza of Singularity University, Mikey Siegel of Consciousness Hacking, Nicole Bradford of Transformative Technology Lab, Frank Fitzpatrick of EarthTones, Mina Lee at Stealth, Dan Mapes of Cyberlab 9, Linda Copenhagen of Seiler LLP, Johann Wolf of Magnificent Agency, Nicole Radziwill and Morgan Benton of James Madison University, Chris Smith and Eric Levin ofJuno VR, Evonne Heyning of ExO Works, Celestine Johnson of Boom Capital, Craig Allen of Creative Alchemy Inc, Danielle Strle of New Museum NYC, Fred Davis of Runway, Sarah Filley of Popup Hood, Dustin Wish of LeEco, Keren Flavell of TownHall App, Shalom Ormsby of Autodesk Pier 9 Workshop.

Our partners and advisors include: Barry Pousman of Variable Labs, Lisa Padilla of SpiritualVR, Don Stein of Virtual Reality Investments LLC, Jodi Schiller of ARVR Women, Cris Miranda of Vivid Vision and EnterVR, Irena Cronin of SpoutVR and VR Society, Alan Smithson of MetaVRse, Bioneers, Transformative Technology Conference and Prototyping the Future. We are also proud to be working with VR Scout as our Summit VR Media Partner.

From our culture labs: DJ Spooky will be presenting remotely his new collaboration with Stanford and NASA, exploring experimental cosmology, The Hidden Code. We are working to find a way to work with Android Jones through his immersive Samskara experience of his new music/visual VR app MicroDose.

Space is limited, please join us! I can answer questions about this event. Just ask!

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SpiritualVR finds a new home at Upload Collective

Lisa Padilla

SpiritualVR is seeing some big changes this month. Our team is growing and we’re on the move. This week we added a desk over at Upload Collective, UploadVRs hottest VR co-working space in the Bay Area, equipped with some of the latest AR/VR hardware and software coming off the presses. I’m seen here wearing the Microsoft HoloLens, an augmented reality headset from the software giant, being used for enterprise and consumer applications alike.

Read more about SpiritualVR here.

About UploadVR

Upload is on a mission to accelerate the growth of the consumer VR/AR industry and use immersive technology to make a positive global impact.

At UploadVR, we believe that virtual reality and augmented reality are going to bring data into three dimensions, unlocking the next platform of computing. Through conferences, events, community, daily news coverage, talent placement, corporate connections, content creation, and more, we do everything in our power to grow the industry and move toward a path of positive impact. We are always interested in learning about new opportunities and leveraging our position to help those in need. We look forward to building the future with you all!

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Is Your Startup Using the STUN Method? Think Twice Before You Do.

There is a theory of agriculture and farming called STUN. It means Sheer, Total, Utter Neglect. Essentially farmers spend less time cultivating the environment and finding good candidates for the surroundings and more time just throwing out a variety of seeds and seedlings and animals and reaping what does grow and what does survive. A fully operational STUN property includes an ecosystem of plants, dairy, fowl, pig and other animals and everyone works together to nurture what IS growing.

In Mark’s video below it looks like a dog, a couple cats, some cows and a few chickens. Then they plant some trees and let the grass grow, hoping it would take off.

Mark Shepard and STUN Management

Mark Shepard explains STUN farming and even wrote a management book based on this theory:

I have spent a lot of my career thinking about whether resources are right for their environment and if they will prosper. Happy Job = Happy Bob. Sometimes when we get caught up in a corporation, we forget that we still have options inside that organization, to improve our day-to-day lives, our direct income or our state of mind.

But, as readers, I bet you can relate to many of the experiences I have had where the Ready? Fire! Aim. orders are being given and optimizing your business processes is a challenge. If you’ve been in an organization when STUN tactics are being used, say, the boss is is desperate for new ideas and he asks you to complete something in 2 days. Your project will suffer in value because you won’t have time to validate your research and theories. And after a few cycles of this, your morale will begin to suffer too, and this is hard to recover.

Instead of this, I suggest:

Plow

Dig deep into old issues and be sure nothing remains in the soil you’re building your new company in. Chips on shoulders. Underlying resentment. Keep communications open. It’s your job as a manager of a leader of a company to remove obstacles whenever possible for your team, and some of those obstacles may be emotional or political in nature…

Seed 

My advice is to trust the employees you’ve hired. They see the holes in the organization at their level and they have a network of peers who have them tuned into the lastest and greatest tools and resources. Respect them and foster a relationship that encourages participation from your team. If after putting your existing team in their dream jobs, you will have skills that need filling, it’s time to hire. Fertilize with confidence building reassurance, a clear set of responsibilities and a performance review schedule.

Cultivate

People thrive and things grow best when they are in the most optimal environment surrounded by positivity and a bounty of resources. Individuals must cultivate their own learning and bosses must cultivate their rising stars to be stronger, happier, more adept and more valuable professionals. And a CEO must be sure that they are cultivating and that all three are happening.

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The Meaning of Colors

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What’s in a color?

I’m about to launch a new company and we’re designing the logo. I’m here to tell you, don’t underestimate this part of the process.

Colors carry specific meaning. Colors push this meaning to you automatically, meaning you don’t need to calculate this upon seeing a color, your brain does this for you. So a color is very important to get right for your company, and a palette of colors is important too. The context of those colors holds meaning as well.

Colors are culture specific, they hold meaning based on what a person has learned or on a biological basis as well, the way all things mean something, or affect us. The company Glasglow researched and found that blue street lights were found to have a calming effect and installed them in certain neighborhoods to reduce crime.

Carl Jung is most prominently associated with the pioneering stages of color psychology. Jung was most interested in colors’ properties and meanings, as well as in art’s potential as a tool for psychotherapy. His studies in and writings on color symbolism cover a broad range of topics, from mandalas to the works of Picasso to the near-universal sovereignty of the color gold.

Colors also have an association with what we think food will taste like. They can enhance the effectiveness of placebos, for example, red and orange pills are generally used as stimulants for this reason.

In marketing, the effects of color on buying or product preference are proven and you must watch how different audience might assign color differently based on culture, age, religion, or gender, not to mention just one’s own personal experiences. For some reason I’m not fond of orange right now.

1. RED – anger, passion, rage, desire, excitement, energy, speed, strength, power, heat, love, aggression, danger, fire, blood, war, violence

2. PINK – love, innocence, healthy, happy, content, romantic, charming, playfulness, soft, delicate, feminine

3. YELLOW – wisdom, knowledge, relaxation, joy, happiness, optimism, idealism, imagination, hope, sunshine, summer, dishonesty, cowardice, betrayal, jealousy, covetousness, deceit, illness, hazard

4. ORANGE – humor, energy, balance, warmth, enthusiasm, vibrant, expansive, flamboyant

5. GREEN – healing, soothing, perseverance, tenacity, self-awareness, proud, unchanging nature, environment, healthy, good luck, renewal, youth, vigour, spring, generosity, fertility, jealousy, inexperience, envy

6. BLUE – faith, spirituality, contentment, loyalty, fulfillment peace, tranquility, calm, stability, harmony, unity, trust, truth, confidence, conservatism, security, cleanliness, order, sky, water, cold, technology, depression

7. PURPLE/VIOLET – erotic, royalty, nobility, spirituality, ceremony, mysterious, transformation, wisdom, enlightenment, cruelty, arrogance, mourning, power, sensitive, intimacy

8. BROWN – materialistic, sensation, earth, home, outdoors, reliability, comfort, endurance, stability, simplicity

9. BLACK – No, power, sexuality, sophistication, formality, elegance, wealth, mystery, fear, anonymity, unhappiness, depth, style, evil, sadness, remorse, anger

10. WHITE – Yes, protection, love, reverence, purity, simplicity, cleanliness, peace, humility, precision, innocence, youth, birth, winter, snow, good, sterility, marriage (Western cultures), death (Eastern cultures), cold, clinical, sterile

11. SILVER – riches, glamorous, distinguished, earthy, natural, sleek, elegant, high-tech

12. GOLD – precious, riches, extravagance. warm, wealth, prosperity, grandeur

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Managing Television Choices (or “The 17 Things I Watch on TV”)

The Future of TV

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While it’s great to have many choices, we also need to be able to quickly hone in on those to exactly what you want, when you want it, and how.

Last I checked, the U.S. TV home received, on average, 189 TV channels. Despite this, the number of channels we actually watch each day is just about 17.

changing-channels-americans-view-just-17-channels-despite-record-number-to-choose-from

So we’ve narrowed it down to 17 channels, that’s only 408 hours a day of programming to weed through. Some of that you have to pay for, some is free — a differentiation I think is pretty important. When you already pay a hefty fee for your cable bill, and you probably do, the incidentals of renting movies each month, and buying series and seasons and trilogy collections you must have are not insignificant. Some is on Apple TV, some in Amazon, some on your cable provider, don’t forget Google Play, Hulu, Netflix and so on…just to complicate things, searching those services is different depending on which one you use:

tv-search-comparison

Different search results for “Amy Schumer” depending on service

Is the future consolidation or more fragmentation? While there will continue to be buyouts there are still so many opportunities for content producers so I see more fragmentation. But the providers, the TV manufacturers and Netflix’s need to iron out the discovery process to optimize for customers.

Form Factor

In the not-too-distant future, stand-alone TVs will be a thing of the past and wall screens will be commonplace. I’m looking forward to this as my husband and I cannot agree on what color to paint the walls, so someday we’ll just have floor to ceiling screens that we switch as we like…blue….yellow….blue….yellow….blue. I’m starting to see a flaw in my plan, but anyway.

interactive-wallpaper-screens

(Photo credit: Imagination Technologies Blog)

Here is a flexible TV screen from LG, pretty crazy, huh?

lg-display

LG Display

Suddenly this doesn’t look so far off, does it?…

harry-potter

 

TV All Around Us

What else happens with TV in the future? Netflix aired a series called Black Mirror and specifically Episode 2 called “Fifteen Million Merits” about a future world where media and attention are currency and TV is all around us.

Black-Mirror-15-million-merits

Black Mirror is a strange but thought-provoking show and Episode 2 shows us a scenario where media has taken hold like cement, binding us superficially and forcing us into ways from which we can’t effectively evolve, let alone remain sane within it all. What else do I watch?

“The 17 Things I Watch on TV”

Don’t give up your TV just yet. Some programming is pretty great. Plus there are some things I’ll always go back and watch again, and again. Here are 17 things (in no particular order) I suggest you watch on TV or streaming wherever you want.BaBlack Mirror

  1. Saturday Night Live
  2. House of Cards
  3. Game of Thrones
  4. Family Guy
  5. Boardwalk Empire
  6. Person of Interest
  7. Breaking Bad
  8. Mr. Robot
  9. Orange is the New Black
  10. Mike & Molly
  11. The Colbert Report
  12. Silicon Valley
  13. The Big Bang Theory
  14. Battlestar Gallatica
  15. Louie
  16. I Love Lucy

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For more about the future TV, here’s a landscape snapshot from Venture Scanner and their recent post:

future-of-tv-visual-map5

Other big news from Nielsen was that music streaming was up 93% over last year. 93%!