Lisa Padilla is the CEO of NewPath, a digital therapeutics company, and a virtual reality artist. She is a long-time marketer and advertising professional and has worked in the social good, healthcare, and technology industries. Padilla is an artist who enjoys working most in multimedia and virtual reality. She has collaborated with other artists in these mediums, including Steve DiPaola, a famed computer artist and cultural phenomenon Rene Yañez. Her Tilt Brush portraits of colorful animals people such as Andy Warhol, Jimi Hendrix, Stephen Curry, Peter Dinklage, Stephen Colbert, and Ellen DeGeneres have been featured in books and art shows, including the 2018 Journal for Contemporary Painting comparing the medium of virtual painting to that of traditional mediums, and shown at the Nasty Women UK Art Exhibit in London, the Big City Nights Art and VR show in NYC, and the Bern Art and VR Show in Switzerland. You may also find her work featured in the October 2018 issue of Average Art Magazine.

NamePlace, Marketplace for Municipal Naming Rights and Sponsorships

The variety of sponsorship types, primarily offline, is something we help cities, initially and parks and rec departments realize. Some of the obvious long tail opportunities are baseball diamonds, soccer fields and swim centers, these type of community opportunities attract families in a very positive social environment. Many businesses want to be involved in corporate social responsibility programs but don’t know how to proceed. So we also selectively bundle sponsorship opportunities into larger campaigns, driven by timing, region or other relationships, creating attractive and easy ways for advertisers to buy.

Five Reasons Out-of-home Advertising is Gaining Momentum

Out-of-home advertising is projected to grow in 2014 and in the years beyond, thanks to advances in flat screen technology and digital displays. New devices are spurring the creation of eye-catching ads in public areas, causing marketers to adjust their ad campaigns and marketing strategies. In particular, there are five reasons why out-of-home advertising is gaining momentum.