I Got Nerdy With It (“It” Being Jennifer Ruggerio)

We had a fantastic time talking with marketer, Lisa Padilla on episode 42. Lisa has been involved with successful companies and startups throughout the years and is currently writing a book on contextual marketing. She also is involved with Musicians Guild, which is one you’ll want to watch! In addition to hearing all about all of the interesting projects with which Lisa is involved.

Anticipatory web services

Companies can address product or service concerns, or open public discussions about other issues concerning their customers and by doing so, anticipate what user’s want (importantly) based on use AND explicit feedback…

You thought PayPal was it?

There was something I liked too, about what Jason must have learned from his father. The enormous interest rates and late fees credit card companies change consumers is a large problem. So many people are in debt, or have debt war stories. RevolutionMoney was sounding like EvolutionMoney.